You deserve a
pump you love.
You deserve a
pump you love.
Powerful, comfortable, fully in-bra, and app-connected,
our pumps are simply built different.
Powerful, comfortable, fully in-bra, and app-connected, our pumps are simply built different.
Find your perfect match. Take our pump quiz ⟶
Find your perfect match. Take our pump quiz ⟶

Willow is insurance-friendly!

Don't let cost get in the way of pumping freedom. Most moms save $95-$159 on their Willow pump with insurance.


Verify insurance ⟶

 HANDS-FREE  ✓  WEARABLE  ✓  CORD-FREE  ✓

Cut the cords. Ditch the dupes. Choose Willow.

How to move past the wall, say bye to the copycats and find the pump that you deserve? Our Match Maker can help.


Learn more ⟶

Willow gives you options:
Find your perfect pump.

Willow gives you options:

Find your perfect pump.

The Feed

Your pump needs a plus one.

Our pumping bags, cases, and bras are designed specifically for the Willow 3.0 and Willow Go — so you’ll find the perfect fit every time.


Shop accessories ⟶

Get 20% off the pump that keeps up.

Keep pumping. Keep moving. Moms in education, healthcare, emergency response, and the military can save 20% on Willow 3.0.


Verify now ⟶

FAQS

What makes Willow different from traditional breast pumps?

Willow pumps are unique because everything works inside the pump, inside your bra—no external tubes, cords, or dangling bottles. Plus, you don’t have to sacrifice performance. Willow® 3.0 and Willow Go™ offer hospital strength suction comparable to most double-electric and hospital-grade pumps - choose from seven levels of adjustable suction with Willow 3.0, or nine levels with Willow Go. They’re also easy to assemble and clean, and app connected.

Is Willow covered by insurance?

Some women are able to obtain full or partial reimbursement for their Willow Pump and accessories through insurance. Use our Insurance Verifier to check your coverage and purchase your discounted pump.

As you navigate through this process, start with our guide on how to get a breast pump covered by your insurance. It gives you all the questions that you need to take to your insurance provider to understand how to obtain coverage and the costs involved.

Can I use my HSA/FSA?

Yes, you can. Simply pay for your breast pump, milk bags and accessories using your FSA/HSA debit card at checkout, or pay with another credit card and submit your receipt to your plan administrator for reimbursement.

Do you offer financing?

Yes! We partner with Affirm to offer split pay and installment payment plans for Willow pumps. Learn more about our financing options.

Can you ship Willow internationally?

Willow Go and accessories are available for purchase in Canada on Amazon. Click here to purchase. Willow is not available in other countries at this time but our ultimate goal is to give women around the world their hands and their time back—so it’s something we hope to offer in the future.

FAQS

What makes Willow different from traditional breast pumps?

Willow pumps are unique because everything works inside the pump, inside your bra—no external tubes, cords, or dangling bottles. Plus, you don’t have to sacrifice performance. Willow® 3.0 and Willow Go™ offer hospital strength suction comparable to most double-electric and hospital-grade pumps - choose from seven levels of adjustable suction with Willow 3.0, or nine levels with Willow Go. They’re also easy to assemble and clean, and app connected.

Is Willow covered by insurance?

Some women are able to obtain full or partial reimbursement for their Willow Pump and accessories through insurance. Use our Insurance Verifier to check your coverage and purchase your discounted pump.

As you navigate through this process, start with our guide on how to get a breast pump covered by your insurance. It gives you all the questions that you need to take to your insurance provider to understand how to obtain coverage and the costs involved.

Can I use my HSA/FSA?

Yes, you can. Simply pay for your breast pump, milk bags and accessories using your FSA/HSA debit card at checkout, or pay with another credit card and submit your receipt to your plan administrator for reimbursement.

Do you offer financing?

Yes! We partner with Affirm to offer split pay and installment payment plans for Willow pumps. Learn more about our financing options.

Can you ship Willow internationally?

Willow Go and accessories are available for purchase in Canada on Amazon. Click here to purchase. Willow is not available in other countries at this time but our ultimate goal is to give women around the world their hands and their time back—so it’s something we hope to offer in the future.

Willow mom care squad.
Moms helping moms everyday.