We don’t need a clinical study to tell us that supporting moms helps them thrive, but that’s exactly what we got from the JAMA Network.
A recent clinical study published in the JAMA Network found that postpartum physician trainees who received a structured parental support package — including a Willow pump — reported significantly less burnout than those who didn't. We know, all of us moms are thinking: YEAH, OF COURSE. But every measurement, piece of clinical data, and unmovable metric is an opportunity to add fire to the fight for maternal support.

Willow is made to support moms
In 2017, we launched the first-ever wearable breast pump. Because until then, pumps weren’t made for moms. They were simply made for milk. So we changed that, and therefore changed the way women fed their babies. Finally, pumping could be on their terms.
But reinventing pumping was only the beginning. We’ve continued developing new solutions for real-life problems, including accessories and breast care—not to make products for the sake of making products, but because we have the passion, resources, and innovation to make moms’ lives easier.
- 92% of moms recommend Willow Go
- 85% of moms say Willow Go is easier to use than their other wearable pumps
- 83% of moms say that Willow Go made their postpartum life easier
*Willow Go Pump Usage Survey 2024

For the moms who never clock out
Moms aren't struggling because they're not strong enough. They're struggling because they're not supported enough. The research proves it: Support changes everything. Our Everyday Heroes program—for military moms, first responders, or healthcare workers and more—offers 30% off your entire Willow purchase. It’s for the moms who change lives. And hopefully, in turn, we can help improve theirs.

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