
Questions about Willow?
Here's everything you need to know to make the most informed decision about your feeding journey.
Here's everything you need to know to make the most informed decision about your feeding journey.
Built better. Because you deserve better.
Willow pumps rival other traditional and wearable pumps with features that put moms first.
Hospital-grade suction
Fully in-bra with no cords or clunky motors
App-connected and controlled
Dishwasher safe with just a few parts to clean
Access to expert content and services

US-based customer care team (mostly moms!)
Here’s How We Compare
- Fits fully in-bra
- Cordless, with no clunky motors
- Hospital-grade suction
- 100% leak-proof (360 mobility)
- Mobile app
- Access to expert content via app
- Customer care team of moms
- Highest capacity wearable
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Willow Pumps
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Willow 360
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Traditional Pumps
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Some
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Other Wearable Pumps
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Some
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Some
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Some
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How to Pick a Pump
We’re here to help you understand your options (spoiler: there are many!) and pick the pump that will meet your needs without sacrificing your comfort or milk output.
New to Willow?
Our how-to articles, expert-led videos, and troubleshooting tips are designed to help you pump with confidence.

New to Willow?
Our how-to articles, expert-led videos, and troubleshooting tips are designed to help you pump with confidence.
Want to learn more? Hear from our experts
Real Willow Moms. Real Results.
Explore Our FAQs

Why Willow?

Sizing

Insurance, FSA & HSA

Where to Buy?

Getting Started

Warranty & Refunds
Why Willow?
Willow pumps are unique because everything works inside the pump, inside your bra—no external tubes, cords, or dangling bottles. Plus, you don’t have to sacrifice performance. Willow 360™ and Willow Go™ offer hospital strength suction comparable to most double-electric and hospital-grade pumps - choose from seven levels of adjustable suction with Willow 360™, or nine levels with Willow Go. They’re also easy to assemble, clean, and app connected.
Willow 360™ offers complete, leak-free mobility when pumping with our Spill-Proof Milk Bags. With its gravity-defying continuous latch suction technology, you can pump in any position, from bending over to lying down. Willow Go doesn’t offer as full of a range of motion, but offers the same completely in-bra design and lets you pump totally hands-free and untethered. Willow Go’s “tug and release” suction technology is comparable to traditional pumps and other wearable pump brands.
Willow 360™ offers more milk storage options. It’s compatible with Spill-Proof Milk Bags and reusable Containers, while Willow Go offers Containers only.
Both pumps are app connected, but Willow 360™ offers smart pumping that tracks volume in real time and automatically records your session. Check out our comparison page for more, or take our pump quiz to decide which pump is right for you.
Willow 360™’s Spill-Proof Milk Bags and Reusable Containers hold up to 4 oz of milk (8 oz total). Willow 360™ automatically shuts off when your Milk Bag or Container is full. If you pump more than 4 oz in a single session, you can easily switch out the bag or empty the container and continue pumping.
Willow Go™ holds up to 5 oz of milk (10 oz total). If you pump more than 5 oz per side, purchase our 7 oz containers to pump up to 14 oz per session (sold separately).
The Willow App is available for devices that run the following operating systems:
The Willow iOS App is available for iOS 14.x or later.
The Willow Android App is available for the following Android phones running Android OS 10.x or later.
Sizing
Finding the right size is key to maximize comfort and output. Willow offers flanges in three sizes: 21mm, 24mm, and 27mm. If you measure equal or smaller than 21mm, we offer sizing inserts in five sizes (13mm, 15mm, 17mm, 19mm and 21mm) that snap into our 24mm flanges and containers.
We strongly recommend measuring yourself to determine your Willow size, as our sizing may be different than other pumps you’ve used. Use our sizing guide or check out our exhaustive guide on how to measure your flange size, which includes pro tips from Willow’s lactation consultants.
Nipple size can change throughout your breastfeeding journey, often getting smaller over time. If you sized at the hospital and are considering a Willow purchase several months into breastfeeding, it’s time to re-size.
 We recommend re-sizing every three months, or anytime you order a fresh flange or insert. We also suggest re-sizing whenever you experience an unexpected change in volume or comfort, as that may indicate an incorrect flange size.
Insurance, FSA, HSA
Many moms obtain full or partial reimbursement for a Willow Pump and accessories through insurance. Each company has its own policy and every plan is different. We now offer an Insurance Verification Program to easily check your coverage and if eligible, buy your pump and accessories at a discounted price. Check out our Insurance Coverage Guide for more information.
You can pay for your pump, milk bags, milk container, pump replacement parts and certain accessories with money from an FSA or HSA. Simply pay with your FSA/HSA debit card at checkout, or pay with another credit card and submit your receipt to your plan's administrator for reimbursement. If you run into any issues, the best thing to do is reach out to your card’s administrator to find out why.
Yes! We partner with Affirm to offer an easy way to pay for your pump and accessories over time. Interest rates vary from 0-30% APR, and there are no hidden charges—no late fees, service fees, or prepayment fees. A minimum purchase of $299.99 (before tax) is required, and your payments will be made directly to Affirm. For more information, please visit: www.affirm.com/faqs.
Affirm payment subject to credit check and approval. Down payment may be required. Affirm loans are made by Cross River Bank, a New Jersey State Chartered Commercial Bank, Member FDIC.
Where to Buy
The Willow Pump and accessories are available for purchase through our website and authorized retail partners: Amazon, buybuyBABY, Target, babylist and FSAStore.com. You can also purchase through the following durable medical equipment providers who are licensed to sell breast pumps: Aeroflow, Byram, Pumping Essentials, 1 Natural Way, Medsource, Healthy Baby, The Breast Feeding Shop, Janz, Milk Mom's, The Lactation Network, Lehan Drug, Military Medical, Milk n' Mama's, Baby's on Broadway, Pumps for Mom and NuLife Medical.Â
Willow’s warranty applies to purchases made at any of the above authorized retailers.
Willow Go and accessories are available for purchase in Canada on Amazon. Click here to purchase. Willow is not available in other countries at this time but our ultimate goal is to give women around the world their hands and their time back—so it’s something we hope to offer in the future.
Yes, Flextubes™, Milk Bags, Chargers, and Sizing Inserts are compatible with all Willow Generations (except Willow Go). Containers are compatible with Generations 2 and 3, and we no longer offer Generation 1 Flanges. Willow Go accessories and replacement parts are available for purchase on our site. For additional questions, please reach out to our team.
Getting Started
When alignment is off, performance suffers. As a new user, we suggest practicing your alignment in a mirror several times before your first session.
Simply center the flange or container (without the pump attached) over your nipple, so there’s no skin touching the top, bottom, or sides of the flange or container tunnel. When you place the flange inside the pump for your first session, you’ll have a better idea of alignment, which will improve as you gain experience. Most moms master alignment after a few sessions.
Warranty & Returns
Yes! Willow Pumps are covered under a 12 month warranty from the purchase date, and pump accessories — all replaceable pump parts including but not limited to flanges, FlexTubes™, containers, milk bags, diaphragms, duckbills, chargers and sizing inserts — are covered under a 90 day warranty. Other physical products, including but not limited to bras, are covered under a 60 day warranty. Sizing Inserts should be replaced upon signs of wear and tear. Since breast pumps are single-user devices, use by more than one person, including purchasing second hand, will invalidate the warranty. Please keep your original proof of purchase from onewillow.com or an authorized retailer as it is required to exercise your warranty.
Willow 360 cannot be used with any charger that is not provided with the pump or purchased as an accessory from Willow. Usage of third-party charging accessories is unsafe, may cause serious damage to your pump, and will invalidate the warranty.
Only products purchased from onewillow.com may be returned directly to us. Items must be returned in their original packaging, unused, and in original condition. Wearable items must be unworn and have tags attached. The Willow Perfect Fit Bundle is non-refundable. Willow will only refund the purchase price of the product and any sales tax paid, and the refund will be made to the original form of payment. You are responsible for all shipping charges.
Your return request for pumps and pump accessories must be submitted within 60 days of the purchase date. For other items, your return request must be submitted within 30 days of the purchase date. To submit a request, click here to speak to a Customer Care agent to start the process.
If you need to exchange your product for a different size, items must be returned in their original packaging, unused and in its original condition. Wearable items must be unworn and have tags attached.
We do not accept returns from partner brands. For product support, please contact the manufacturer directly:
- CoBoo: please email Jen@coboomom.com
- Comotomo: please email ASK@comotomo.com
- Dapple Baby: please email dapple@eleeobrands.com
- La Vie: submit request here.
- Oat Mama: please email contact@oatmama.com
- Stasher: please email wave@stasherbag.com
- Kindred Bravely: please email hello@kindredbravely.com
Please see our Terms of Sale for further information.
Need more help? We're here for you.
The Willow Care team is US-based, many of us are moms, and we’re there to support you on your journey with Willow.
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