Why Are Breast Pumps So Expensive?

Decision, decisions. Learn more about your options!


Whether you’re a new mom or a mom-to-be, you’re probably all thinking the same thing, are all of these breast pump gizmos and gadgets really necessary to help feed my baby? And why are breast pumps so expensive? We hear you and we know that the decision making process when you’re first researching pumps is a hard one.


Keep reading to find out more about the cost of breast pumps and how Willow stacks up.


How Much Do Breast Pumps Cost?


It’s true, breast pumps can be expensive if they’re not fully covered by insurance, but it’s important to pay attention to what is included in the price. The cheapest breast pumps are often manually operated, ranging anywhere between $20-$60>. Dual, battery-operated pumps are the most expensive and can range from $60 to several thousand for a hospital-grade pump.


With Willow, you will receive two Willow pumps, two flanges, two signature Flextubes, 24 4 oz Milk Bags, Cleaning Brushes, a charger, and expert help from our team of moms. Other wearable breast pumps do not come with all of the needed accessories but are often sold for similar prices. At Willow we know nursing can be a pain, let alone the price of breast pumps and other tools. That’s why we created an amazing package with everything you need for your freedom, comfort and experience.


How Do I Know If I Need A Breast Pump?


If you’re able to successfully breastfeed 8-12 times a day, there is often no need for a breast pump. Unfortunately, not everyone has that capability. Breast pumps offer great support for a mother, especially during the first few months after the baby is born. It’s not uncommon for babies to have issues with getting enough milk, latching, or simply being unable to breastfeed. Breast pumps help new mothers pump milk in advance to ensure they have enough to feed their baby when the time comes. This is especially helpful for mothers that will be separated from their babies frequently during the day. Breast pumping in advance also gives the partner a chance to help out when needed. 


As we’ve mentioned, there isn’t just one kind of breast pump! Every mother has a different process that works best for them. Keep in mind that the type of breast pump you choose should also depend on what stage you’re at during lactation. If you’re curious about what type of breast pump method is best for you, check out these options: 


  • Manual Pump: Manually pumping is the cheapest method for breast pumping, and is a great option for on-the-go. These pumps work by manually squeezing a lever to draw milk from the breast through suction. 

  • Silicone Pump: This method is perfect for simultaneously breastfeeding and breast pumping. The silicone pump is not electric or manual but simply uses powerful suction to draw milk out on one breast while the baby is breastfeeding on the other. If you have ease with breastfeeding but want to store some milk, this may be the method for you!

  • Single Electric Pump: Similar to the silicone pump, single electric pumps are perfect for pumping breasts separately. This is highly beneficial if you simultaneously express or draw milk on the other side while pumping. 

  • Double Electric Pump: These electric charged or battery-operated pumps are used to pump both breasts at the same time. While this method is the most expensive, it is one of the most efficient ways to ensure that the breasts are being pumped effectively

  • Hospital Grade Pumps: Hospital grade breast pumps can be obtained through rental, and are designed for mothers with certain medical issues that prohibit them from regular breastfeeding. These breast pumps have special suction patterns that help initiate and build milk production. 


How They Compare: The Differences Between Breast Pumps


There are countless options on the breast pump market to consider, but weighing the differences between cheap and expensive breast pumps can be helpful in narrowing down your decision. The benefits of a more expensive breast pump can actually help save money in the long run and can be more beneficial for your health and well-being. Cheap pumps often have issues with effectively pumping and latching on the breast, which results in milk supply issues, but they are great for moms who don’t exclusively pump. Double breast pumps are the most effective, producing up to 18% more milk on average than a single pump for each breast. This is perfect for moms who have less time on their hands and need to get quick and effective pumps.


Willow Pump offers a high-tech, comfortable breast pump that is worth every penny. With its smart technology, the Willow Pump Generation 3 is able to respond to your body and maintains a similar suction to a baby. Because of this smart-tech integration, along with its completely internal pumping mechanism, this pump can be worn underneath your bra and shirt, and gives you a 360 range of motion. If you are looking for a breast pump that is personalized to your body, and want something that is both comfortable and effective, the Willow Pump is the perfect choice for you. 


Cheaper breast pumps, like a single pump or manual pump, are recommended if you only need to pump occasionally and are fine being stuck in one place while pumping. While manual pumps can be quiet and perfect for sticking in your purse, they can be difficult to use continuously if you use it frequently. If you are exclusively breastfeeding and only like to breast pump occasionally, a cheaper breast pump could be the perfect choice for you.


Insurance and Financing Options with Willow Pump


Depending on your insurance provider, you may be able to receive a Willow Pump with coverage. To check your qualifications with Willow, you’ll need a signed prescription from your OBGYN, an insurance card, and your OBGYN’s contact information. 


We want all mothers to have access to amenities they need for a positive and affordable breast pump experience which is why we also offer three monthly payment options, starting at $45.20 a month for the Willow Wearable Breast Pump Generation 3. 


If you’re a teacher, healthcare provider, first responder, and military mom, you are eligible for our Everyday Heroes program. By verifying your status you can receive $50 off your Willow Pump purchase. We see you taking care of the world, so we want to take care of you! 


To all the mamas out there, you deserve freedom to do anything you want, whenever you want. Join the Willow community today, and we’ll support you every step of the way.